Physician Professional Data™

Ensuring physician database privacy

UPDATED . 2 MIN READ

For more than 60 years, the AMA has licensed AMA Physician Professional Data™ to the health care community to serve the public good and the medical industry. Through the AMA Privacy Policy, physicians are provided a means to control access to their Physician Professional Data information, as well as the prescribing data appended to it by third parties and used by pharmaceutical sales representatives. 

Use of the Physician Professional Data is controlled through stringent database licensing (DBL) agreements. Physicians may update or view their information by visiting Credentialing Solutions portal page.

The AMA has license agreements with database licensees (DBLs) who specialize in a variety of marketing services for the medical community including hospitals, medical schools, pharmaceutical companies, medical equipment and supply companies, consultants, market researchers, insurance companies, commercial organizations, medical publishers, CME providers, physician recruiters and investment firms and other entities. For the list of DBLs, review the AMA Database Licensees (PDF) document.

The AMA also developed a set of best practices guidelines for the use of prescribing data by industry. These guidelines reinforce to the pharmaceutical industry the responsible use of these data. 

The AMA and its various affiliates respect your privacy and are committed to protecting it at all times. The AMA Data Licensing Privacy Notice (PDF) addresses important information about AMA data collection, maintenance and licensing, AMA security procedures and the distribution of AMA physician data.

It also gives physicians and medical students the option to restrict unwanted correspondence or opt out of having their information routinely licensed. Physicians may place a request to add a Do Not Contact (DOC) or Do Not Release (DOC) restriction to their AMA Physician Professional Data record.

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To submit the "Do Not Contact" form via mail or fax, print the form and mail or fax it. You can also set up the "No Contact" restriction by calling AMA at (800) 621-8335.

In 2006, the privacy notice was enhanced to include information on the AMA's Physician Data Restriction Program. The program empowers physicians by allowing them to restrict pharmaceutical sales representatives from accessing their prescribing data.

If you wish to discontinue receiving future faxed advertisements from the AMA, please fill out an opt-out request. As required by law we will comply with your request within the shortest reasonable time, not to exceed 30 days.

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